What Great Salespeople Do: The Science of Selling Through Emotional Connection and the Power of Story (Inbunden)
avMichael T. Bosworth, Ben Zoldan, Michael T. Bosworth
ISBN: 9780071769716 - UTGIVEN: 201201The next game-changing sales method--from the creator of Solution Selling! Michael Bosworth, the founder of Solution Selling, teams up with Ben Zoldan to present a framework based on the latest research in brain science to help you sell with greater confidence, effectiveness, and purpose. What Great[...]
CustomerCentric Selling (Inbunden)
avMichael T. Bosworth, John R. Holland
ISBN: 9780071425452 - UTGIVEN: 2003-11This title contains strategies for looking past your products - to uncover what your buyers want. The most difficult task in selling - and the number one key to success - is to get inside the head of your buyer. "CustomerCentric Selling" presents a dynamic process for first understanding and shaping[...]
CustomerCentric Selling (Inbunden)
avMichael T. Bosworth, John R. Holland, Frank Visgatis
ISBN: 9780071637084 - UTGIVEN: 2009-12-18The classic guide to B2B selling--updated with the newest digital strategies CustomerCentric Selling pioneered the concept that the key to sales success lies in the ability to find solutions to customers' problems by getting into their minds, and it was the first book to provide the methodology to d[...]
Solution Selling (Inbunden)
avMichael T. Bosworth
ISBN: 9780786303151 - UTGIVEN: 199409""Solution Selling" is the most comprehensive sales and sales management process available today. Mike Bosworth has the best understanding of sales process in corporate America." - Jeffrey M. Fisher, Vice President, Symix Computer Systems.[...]
